The Facebook logo signals the world of social discovery, and we’ve refined it to fully represent the symbiotic relationship between our platform and the people who use it. This logo should be used to represent Facebook anywhere people encounter us.
Our primary expression of the logo is in Facebook Blue with a white ‘f’.
On white
A Facebook Blue logo on a white background is our primary logo use.
Over imagery
A Facebook Blue logo may also be used over imagery placed with consideration of the image content and contrast. The ‘f’ is always white in this case, never transparent.
Our secondary expression of the logo is in white with a transparent ‘f’.
On Blue
A white logo on a Facebook Blue background is our secondary logo use.
Over imagery
A white logo may also be used over imagery, but should be placed with consideration of the image content and contrast.
We have a series of rules of how to apply our logo to ensure consistency.
Logo clear space
Clear space is defined by taking the width of our logo and dividing it by two. So, if X represents our logo, the clear space would be 0.5X. This space applies to all internal and external applications, except for sub-brand lockups.
Logo minimum size
The minimum logo size for digital applications is 16px wide. In print, the minimum size is 6mm wide.