The Instagram glyph icon is one of our most globally recognized assets. The primary use of the glyph is to promote your organization's presence on Instagram. Only use glyph files available from this site.
When to Use the Glyph
Use the glyph to point to your presence on Instagram. The App Icon (shown below) is only used if you are showing it on a device with other apps or if you are encouraging people to download the Instagram app. If you’re representing Instagram in any other way, you should use the glyph.
Only use the glyph files available here. Our downloadable assets include a black glyph on a white background and a multicolor version. You can change the glyph to any solid color, as long as all other aspects of its design stay the same. We recommend showing the glyph in black or white. The glyph should always be paired with a call to action button (example: Follow us on Instagram!), unless you’re showing it in a lineup of social media icons.
Minimum Clear Space
Clear space ensures legibility and visual impact by isolating the glyph from competing visual elements. Determine the minimum clear space around the glyph by measuring one half of the glyph’s size on all sides.
A minimum size ensures that the impact and legibility of the glyph is not compromised in application. Always maintain their set proportions and never show the glyph smaller than 29x29 pixels.
DO ensure copy maintains the minimum clear space.
DO ensure the logo is placed outside the minimum clear space.
DON'T place copy too close to the glyph.
DON'T place logos too close to the glyph.
DON'T alter or reshape the glyph.
DON'T rotate the glyph.
There are a few different ways to style the Instagram glyph in a line up with other social media icons.
Using a white glyph on a gray background.
Using the white glyph with a solid background, as other icons use their brand colors.
Using a shade of gray for consistency.
Meta dedicates substantial resources to the development and protection of its intellectual property. In addition to seeking registration of its trademarks and logos around the world, Meta enforces its rights against people who misuse its trademarks.
Meta’s trademarks are owned by Meta and may only be used as provided in these guidelines or with Meta’s permission. A list of some of Meta’s trademarks can be found here. You may not use or register, or otherwise claim rights in any Meta trademark, including as or as part of any trademark, service mark, company name, trade name, username or domain registration. You should not use or claim rights in any trademark in a way that is confusingly similar to or dilutive of Meta’s trademarks, including as, or as any part of, a trademark. Do not use Meta’s trademarks for anything that would be inconsistent with Meta’s Terms of Service or Community Standards.
We may revoke permission to use Meta’s trademarks at any time. Meta reserves the right to withhold approval of content that it considers inconsistent with the Meta brand.